Year :
2025
Industry :
E-commerce
Client :
Savvi Wear
Project Duration :
90 Fays
INTRODUCTION
OVERVIEW
Savvi Wear is an emerging fashion brand for the modest, modern woman. When they partnered with Ninth Theory, their Shopify store had a presence but needed sharper strategy, consistent engagement, and conversion-focused marketing. The goal was simple: get the brand moving, make every touchpoint count, and turn more visitors into customers.
In just 90 days, we refreshed the brand, supercharged content output, and executed marketing strategies that delivered a steady climb in revenue, store sessions, and average order value. All of this was achieved without inflating ad budgets or over engineering growth.
OUR APPROACH
Clarity First, Content Smart, and Conversion Obsessed
We began by digging into Savvi Wear’s core audience and brand voice. From there, we rebuilt the foundation: messaging, cadence, visuals, and trust triggers across the store and socials. Our philosophy was lean but high-leverage, executing what mattered most to improve how the brand looked, sounded, and sold.
DELIVERABLES
WHAT WE DELIVERED
Brand Refresh and Foundation Cleanup
Organic Content Engine and Newsletter System
Paid Ad Pilots and Tactical Growth Loops
THE RESULTS
SMALL CHANGES, BIG UPLIFTS
Within 90 days, Savvi Wear saw:
14% increase in store traffic
24% boost in average order value
30% jump in total sales
22% lift in revenue directly attributed to marketing
A modest 3% bump in conversion rate despite minimal visual assets
Most notably, revenue outpaced traffic, proving the shift in brand, strategy, and messaging was working.
THE NINTH THEORY DIFFERENCE
DESIGN LED GROWTH WITH LEAN PRECISION
At Ninth Theory, we know that early traction isn’t about going viral. It’s about getting the fundamentals right. For Savvi Wear, we delivered:
A brand that felt more premium and trustworthy.
A store that quietly nudged shoppers to complete their purchase
Content that connected without sounding forced
A lean, focused growth loop with strong ROI
CONCLUSION
FINAL THOUGHTS
Savvi Wear came in with ambition and a strong product. We brought clarity, structure, and consistent execution. In just 90 days, they went from underperforming metrics to real growth and now have a stronger platform to build upon. Whether it’s a DTC brand, a SaaS MVP, or a full-blown platform, Ninth Theory helps you unlock clarity, consistency, and momentum.
Let’s build your growth story